Rediscover Your Power. Reclaim Your Confidence.

You’re successful, smart, and driven—but somewhere along the way, your body stopped feeling like yours.

Between work, family, and never-ending responsibilities, your health took a back seat. You’re ready to change that.

It’s time to feel strong, lean, and alive again—without restrictive diets, endless cardio, or sacrificing your sanity.

This isn’t just about fitness—it’s about you.


As a high-aspiring woman or mom, you need more than a cookie-cutter workout plan.

You need a strategy that fits your life, builds real strength, and unlocks the unshakeable body confidence you deserve.

Imagine...


✅ Waking up energized, strong, and proud of the woman in the mirror

✅ Feeling lean, powerful, and confident in your clothes (and out of them)

✅ Having the tools, support, and mindset to make these results last

Let’s make that your reality.


I work with women just like you to create customized, sustainable coaching that works for real life.

You bring the drive. I’ll bring the blueprint.

GAIN AN INSIGHT TO OUR RESULTS MECHANISM

Meet Your Coach

Meet Your Coach

Bri Heron

Bri Heron


I wanted to take a minute to share my story and why I’m so passionate about helping busy moms like you get leaner, stronger, and more confident—without giving up your life in the process.

I grew up an athlete, but like many of you, I lost my way in college and went through the whole all-or-nothing cycle for years.

I’d go hard, be “good,” then fall off and gain the weight back—over and over again.

I tried everything: keto, fasting, paleo—you name it.

But nothing stuck.

I even prepared for and competed in a bodybuilding show - the extreme restriction from that really did a number on me mentally.

My biggest struggles came during my 3 pregnancies, where I found myself eating everything in sight and feeling completely lost.

I knew how to lose weight, but applying it in real life was a different story.

What I didn’t have were sustainable habits around fitness and nutrition, and extreme restriction always led me back to square one.

In 2020, during my grad program in exercise science and sports nutrition, I found a balanced approach that changed everything.

No more extremes.

Just a few core habits—strength training, prioritizing protein, daily movement—done consistently, about 80-85% of the time.

And guess what?

I can finally enjoy weekends, social events, vacations, and life without stressing about undoing my progress.

Now, I feel confident in my skin, vibrant, and full of energy for my kids.

I don’t waste time stressing about food or my body, and I don’t feel held back by my weight or self-judgment.

That’s why I created the LEAN & CONFIDENT PROJECT—to help women like you find balance, gain strength, and lose fat in a way that actually lasts.

I’ve been where you are, and I know first hand what it takes to break free from the all-or-nothing mindset.

Is Personal, Online Coaching For You?


You want to get healthier, fitter, and stronger — and stay that way for the rest of your life

This program is for people who want to transform their health, build their lifestyle-related skills, get results that last, and get off the gimmick roller-coaster once and for all. I won’t give you a cookie-cutter program to follow; instead, I’ll help you build habits that will get you results that matter to YOU


You’re tired of “quick fix” programs and are willing to dedicate time to improve your health - the sustainable way

If you’ve tried something before and “failed” — or just can’t stick with it — know that you’re not alone. And it’s not your fault. After all, self-directed training and nutrition programs fail 98 percent of the time. Not to mention, after all of my time in the Health and Wellness industry, I’ve seen dozens of diet and exercise fads come and go. That’s why I don’t follow fads. Instead, I’ll teach you doable daily actions that are designed to fit into a busy lifestyle. Bottom line: I’ll help you make healthy habits a part of your life, without it taking over.

You want an expert to hold you accountable and keep you consistent through the program

Nothing worth doing can be done alone. That’s why I work closely with my clients to help them live well, no matter what other craziness is going on in their lives. You’re busy and have enough to worry about; let me take care of the fitness and nutrition details so you don’t have to.

  • Easy-to-use online platform

    You’ll start by telling me all about yourself, including your goals, health challenges, and daily routine. From there, I’ll customize your entire program and we’ll start the proven coaching process.

  • Simple practices and daily accountability

    Every day, you’ll work on customized lifestyle practice. Each practice will be customized to help you get the results you are looking for.

  • Small yet powerful practices to improve everyday life

    We’ll work together to create and practice healthy habits across every aspect of your life, from sleep and stress-management to movement and mindfulness. These new habits will help you feel more calm, confident, and prepared for each day—no matter what life throws at you.

  • Personal coaching and detailed progress checking

    I’ll check in with you frequently to see how you’re doing and to answer any questions you have. Also, you can message me whenever you need. The program also tracks everything from your measurements to your consistency, so you can see just how much progress you’ve made.

Explore Impressive Transformations from Our Clients


Witness the real impact of our coaching approach by checking out some remarkable results achieved by my ​clients. These success stories reflect the tangible transformations that are possible through our program.

Take a moment to browse through these inspiring testimonials and see firsthand the incredible journeys of ​women who have experienced meaningful changes in their fitness and well-being. It's a testament to the ​effectiveness of our methods, and we're excited to share these stories with you!

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